Our take on a user research plan during the product discovery phase
User research is a tool to help us understand our users, their needs, behaviours, and attitudes. We need to know this so we can make informed decisions about the design and development of products and services for our clients. When helping businesses develop a product or service, we can’t just walk into the nearest coffee […]
Essential power-ups for growing a UX team
Polymorph has grown in leaps and bounds since I joined the team in 2015. Many people have come and gone, and many things have changed. But core to our culture — a deep curiosity that has enabled us to keep learning — remained as strong as ever. It is a constant that has never changed […]
“Good?” said the design. “Don’t call me good! I’m the scariest UX in this wood.”
I spent part of my morning catching up on the Polymorph Slack channels. As usual there’s been a lot of interesting links posted over the last few days. I noticed something while reading the linked articles. Many writers would refer to ‘good’ or ‘great’ UX. I’ve heard people say this before, and it has always […]