How to choose the right database backend for your mobile app

A key question when you start mobile app development is the choice of database and backend. With over a decade of experience in mobile app development, we can say that every app is different and each requires a unique approach. Choosing the right database and backend is about understanding the data and what it will […]

Animation as the language of interaction

In March, I gave a talk at the Cape Town International Animation Festival with Gerrit Kruger and then recently adapted the talk for students in animation. The talk spoke about animation as the language of interaction in Digital products, whether simple smartphone apps and websites, or immersive experiences in games and VR or AR. Most […]

What you need are a few strong men and a tractor

When asked about a budget for mobile app development, the often heard reply is how long is a piece of string. The reason is that mobile app development can be a complex build with many features. We usually advise against this way of building. Our recommendation is not always one that lands well, but it […]

Hello, is this the VR/AR experience you are looking for?

In the three days of VRDays, we watched and interacted with at least 10 VR/AR experiences. We aimed to spend time engaged, not only with the conference, but the technology exhibited. What experiences are being created? What stories were they telling? What activities are users enjoying? How? Why? What came out was a list of […]

8 Steps to Better Product Innovation

Eric Rees’ book Lean Startup popularized the term Minimum Viable Product (MVP) and it has become the first step for many on their journey in mobile app development and product innovation. It is built on the foundation of the Build-Measure-Learn approach to product innovation. This model of mobile app development creates feedback loops and validated […]

Will my mobile app development idea make money? Here’s how to find out.

With 20% of startup businesses failing in the first year, I am frequently asked how would I know if my mobile app development idea will make money. There is no easy answer to guarantee success, but there are steps that will help. In the bricks and mortar world of business, a three word phrase often […]

How product innovation is impacting business process automation

Many people say that the changes in business, such as disruption or applying design thinking, are because technology has advanced. That is one side of the coin. Yes, technology has advanced. The reason we are able to do what we do is because we have the tools. The reason we have the tools is the […]

Five Tips for Retailers moving into VR/AR

VR/AR is fast paced and constantly evolving through creative experimentation and user research. This is strongly focussed on creating and improving user experience. User Experience is our sweet spot, we are devoted to creating products and services with users at the heart of the matter. The highlight of all of the presentations at VRDays in […]

How to choose the right platform for your mobile app

A key focus of mobile app development is shorter development cycles to get to market fast, while making sure it performs well. But do you have to chose between great user experience and speed? At Polymorph, we work hard to deliver both and guide you through the platform maze to make sure you make the […]

The VR Revolution is coming…

It’s just going to take a while and we need to work on the hardware. #brb But that’s not completely true. Well, not based on what we saw and heard yesterday at the VR Days Conference in Amsterdam. Granted we are not living in a simulation as yet (well, we aren’t aware if we are), […]

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